Beat Mummy Brain

We’ve all seen the hilarious #mummybrain tweets blasted all over Twitter…

Mummy Brain Mummy Brain Mummy Brain

… and all shed a tear or two in laughter at the multiple memes.

Mummy Brain Meme 1

Mummy Brain Meme 2

Not all soon-to-be mummies suffer from the forgetfulness that starts to appear in their pregnancies and matures along with their babies, but with as many as 80 percent of women reporting experiencing some form of cognitive impairment, mostly memory-related, during pregnancy, the question begs to be asked: could ‘Mumnesia’ be a real issue?

A quick search of “Mummy Brain” alone brings up hundreds of stories scattered over the net detailing how soon after having their little ones, many new mothers start to lose track of things. Where did they put their passport? What are their phone or laptop passwords? Millions of Mummas can relate to the fact that soon after starting their families, the habit of having to write everything down also beings to grow.

Whilst scientists have long researched and debated how memory changes for women during and after pregnancy,  the results at first glance seem ambiguous.

 A 2012 study, for example, demonstrated the cumulative effect that pregnancy can have on memory with women displaying worse memories the more pregnancies they’ve had. Astonishingly, the effects continued three months postpartum! On the other hand, a study by researchers at the University of British Columbia found that the memories of pregnant women were no worse than non-pregnant women.

More interestingly, however, is that the findings concluded that in tests conducted at home, pregnant women’s memories were in fact much worse. By this, it appears as if pregnant women and new mothers demonstrate memory deficits in everyday life, where they are juggling competing demands –  such as keeping a well-maintained house, growing a business and raising a healthy baby – but not in a staged, distraction-free environment where their attention may be less challenged.

 So, what causes the mind blanks? It has been demonstrated time after time that increased stress greatly affects memory—loss and it certainly takes no study to prove that raising a young child, can at times, be highly challenging and very worry some!  Scientists predict that the haziness can last up to a year after having a baby, however, many women do start to see some improvements as soon as they begin to adjust to their new lives and start to bring about a balance to their lifestyles.

What can be done to beat Mummy Brain and how can you beat stress? Besides laughing it off, research shows that finding peace and comfort in the small things that can be controlled can help alleviate the symptoms. Trying to keep track of everything on pieces of paper is only going to add to Mum’s frustrations when she forgets where she’s stored them all, so instead, she should take advantage of a few memory joggers. She could try writing down notes on her hands or placing them in a prominent place, but better yet, new mothers can advantage of modern technological solutions such as The Memory App. A powerful personal organisational tool that digitises all documents and notes, The Memory App allows it’s users unrestrained access to limitless mummy notes, family photos, recipes, school reports and much more catalogued in a unique method, designed specifically for ease of recall for the user.

It’s highly sophisticated, state-of-the-art save and search facility empowers users by allowing all information to be stored and searched for using personal memory tags so that they can be found easily and instantly from anywhere in the world at any time of day. So now matter where she is or what she’s doing, Mum can rest assured knowing that those pesky passwords and pins numbers are always going to be stored securely in her hands for whenever she needs them.

With one less thing to worry about, she can devote her time and emotions towards tending to her tiny human. Download The Memory App for free today!

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